Creator & educator

Helping you actually get AI.

Hi, I'm Senna. I make content that helps non-technical people understand AI and use it — at work and in real life — without needing a CS degree.

Senna

Trusted by teams at

Northwind Cedar & Co Halcyon Brightwell Mercer Lane
Senna with friends
Senna and her partner
Senna out and about
Senna with her son

About me

You might know me from @sennafilter.

I make content about AI for people who don't have "tech" anywhere in their title. What it actually is, what it's good and bad at, and how to use it at work and in real life.

By day, I work in AI strategy, identifying where and when AI actually makes sense inside a business. This is where I take everything I learn in those rooms and make it useful for everyone else.

My degree is in biochemistry. I taught myself tech from scratch and somehow ended up doing AI strategy for a living, none of it the expected way. So I know exactly what it feels like to figure out something dense and intimidating from scratch.

That's what I do here: translate. Whatever's confusing or hyped or buried in jargon, I take something that sounds intimidating and hand it back human and actually useful.

Work with me


What I do

Ways to work with me.

However we connect, it comes back to the same thing — making AI make sense to real people. The fastest way to start is just to reach out.

01

Partnerships

Brand collaborations, content, and campaigns that make AI feel approachable to real people. If it's a fit for my audience, let's talk.

Get in touch
02

Consulting

Helping businesses actually put AI to work — finding where it fits and automating the workflows that slow you down. Nothing overcomplicated.

Get in touch
03

Speaking & keynotes

Engaging talks that take a room from "AI-anxious" to genuinely curious — tuned for non-technical audiences and tailored to your event.

Get in touch

Why this work matters

Most people have AI. Almost no one's been shown how to use it.

88%

of employees now use AI at work — but only a fraction in ways that actually change how they work.

1 in 3

employees say they've been properly trained on AI. The rest are guessing.

people who get hands-on AI training are about twice as likely to actually use it every day.

Resources

The stuff I'd actually hand you.

The things I actually point people to when they ask, "okay — where do I even start?"

  • Getting set up in Claude

    New to Claude? I'll walk you through setting it up and the first few things to actually do with it — the stuff I wish someone had shown me.

    Get it
  • Vibe coding for beginners

    You don't need to know how to code. I'll show you how to build something real with AI doing the heavy lifting — start to finish.

    Get it
  • Make Claude sound like you

    Generic AI writing is a dead giveaway. Here's how I get Claude to actually write in my voice — not stiff robot-speak.

    Get it

Get in touch

Want to work together?

If you're a brand looking to collaborate, a business looking to put AI to work, or interested in speaking opportunities — let's connect!

Send a note